With more than 150 communities deployed, from concept to creation to social media marketing and ongoing management, Small World Labs understands the social media landscape. Our clients are realizing significant benefits including improving customer retention, connecting distributed workforces, reducing redundancies and operational overhead and improving online brand awareness and visibility.
When two divisions of the American Cancer Society (ACS) came together into one, the organization knew they needed a creative way to connect more than 600 employees. So the ACS turned to Small World Labs. With a new community in place, employees collaborate on projects and share information, resulting in stronger interpersonal relationships and improved employee cohesiveness and productivity.
We see staffers progressing from getting to know one another to exchanging information on specific topics. Whatever the subject matter – raising more money, finding that key volunteer, even finding a great restaurant for lunch – there's a place for it on SocietyConnect.org.
— Renee Kelley, Director, Internal Communications, ACS
In an effort to augment their flagship print publication with regionally-focused print and online supplements, the Dallas Morning News turned to Small World Labs. Utilizing the Small World Labs unique reverse publishing capability, editors identify the timeliest and most relevant materials on neighborsgo.com, where readers, reporters and editors contribute stories, photos, blogs, videos and engage in conversations about relevant topics. The site is expanding coverage of happenings across the city like never before possible, increasing the newspaper's value to readers.
Neighborsgo.com is really the starting point for people's news. Our online community is based on passionate people who want to be involved. Readers who come to the site will find both information and enthusiasm.
— Oscar Martinez, Managing Editor, Dallas Morning News' neighborsgo publications